Privacy Policy
Last updated: March 2026
Introduction
At Cheesy Bingo, we take your privacy seriously. This policy explains what personal data we collect, how we use it, and your rights under UK GDPR.
If you have questions about this policy or your data, contact us at [email protected].
Who We Are
Data Controller: Cheesy Bingo
Email: [email protected]
What Data We Collect
Data You Give Us
We collect information you provide directly:
Newsletter sign-ups:
- Email address
- Name (optional)
Contact form submissions:
- Name
- Email address
- Message content
Comments (if enabled):
- Name
- Email address
- Comment content
- IP address (for spam prevention)
Data Collected Automatically
When you visit our site, we automatically collect:
Technical data:
- IP address
- Browser type and version
- Operating system
- Device information
- Referring website
- Pages visited and time spent
- Date and time of visit
Cookies and tracking:
- Cookie identifiers
- Browsing behaviour (with consent)
- Analytics data
See our Cookie Policy for details on cookie usage.
Data We Do NOT Collect
We do not collect:
- Financial information (we don’t process payments)
- Sensitive personal data (race, religion, health, etc.)
- Data from users under 18 (we age-gate our site)
- Location data beyond country-level (for geo-restrictions)
How We Use Your Data
Lawful Basis for Processing
We process your data based on the following lawful grounds:
| Purpose | Lawful Basis |
|---|---|
| Newsletter delivery | Consent |
| Responding to inquiries | Contract/legitimate interest |
| Site analytics (with consent) | Consent |
| Spam prevention | Legitimate interest |
| Legal compliance | Legal obligation |
Specific Uses
Newsletter and communications:
- Sending you updates, new content alerts, and newsletters
- Only if you’ve subscribed
Responding to inquiries:
- Answering your questions via contact forms or email
- Improving our services based on your feedback
Analytics and improvement:
- Understanding how visitors use our site
- Identifying popular content
- Improving user experience
- Only with your consent (via cookie preferences)
Security and compliance:
- Preventing spam and abuse
- Complying with legal obligations
- Protecting our site and users
Affiliate tracking:
- Cookies from operator affiliate programmes track referrals
- This data goes to operators, not us
- Covered in our Affiliate Disclosure
Who We Share Data With
Third Parties
We may share your data with:
Email service providers:
- We use third-party services to send newsletters
- They process data on our behalf under strict agreements
- Data is used only for delivering emails
Analytics providers:
- With your consent, analytics tools collect usage data
- Examples: Google Analytics, SimilarWeb
- Data is anonymised where possible
Affiliate networks:
- When you click operator links, affiliate cookies track the referral
- This data goes to the operator or affiliate network, not us
- We don’t control their data practices
Legal authorities:
- If required by law or legal process
- Only when legally obligated
What We Don’t Do
- We don’t sell your personal data
- We don’t share data with unrelated third parties
- We don’t share data without a lawful basis
- We don’t transfer data outside the UK/EEA without appropriate safeguards
Data Security
We implement appropriate technical and organisational measures to protect your data:
- Encryption: SSL/TLS encryption for data in transit
- Access controls: Limited access to personal data
- Regular updates: Security patches and software updates
- Monitoring: Detection of security incidents
- Backups: Regular data backups
However, no internet transmission is 100% secure. While we do our best to protect your data, we cannot guarantee absolute security.
Data Retention
We keep your data only as long as necessary:
| Data Type | Retention Period |
|---|---|
| Newsletter subscribers | Until you unsubscribe |
| Contact form submissions | 12 months after resolution |
| Analytics data | 26 months (standard analytics retention) |
| Cookie data | Varies by cookie (see Cookie Policy) |
| Legal records | As required by law (up to 6 years) |
When data is no longer needed, we securely delete or anonymise it.
Your Rights
Under UK GDPR, you have the following rights:
Right to Access
You can request a copy of all personal data we hold about you. We’ll respond within 30 days.
Right to Rectification
If your data is inaccurate or incomplete, you can request corrections.
Right to Erasure (“Right to be Forgotten”)
You can request deletion of your data in certain circumstances:
- If you withdraw consent
- If data is no longer necessary for our purposes
- If you’ve objected to processing
Right to Restrict Processing
You can request we limit how we use your data in certain situations.
Right to Object
You can object to processing based on legitimate interests, including direct marketing.
Right to Data Portability
You can request your data in a structured, machine-readable format.
Right to Withdraw Consent
If we process data based on consent, you can withdraw it at any time. This doesn’t affect processing before withdrawal.
How to Exercise Your Rights
Contact us at [email protected] with:
- Your name and email address
- Which right you’re exercising
- Any specific details about your request
We’ll respond within 30 days and may need to verify your identity.
Children’s Data
Our site is age-gated to 18+ only. We do not knowingly collect data from anyone under 18. If we discover we’ve collected data from someone under 18, we’ll delete it immediately.
Changes to This Policy
We may update this policy from time to time. When we do:
- We’ll post the updated policy on this page
- We’ll update the “Last updated” date
- Significant changes will be communicated to newsletter subscribers
Complaints
If you’re unhappy with how we handle your data:
- Contact us first — We’d prefer to resolve concerns directly
- ICO complaint — You can complain to the Information Commissioner’s Office:
- Website: www.ico.org.uk
- Phone: 0303 123 1113
Related Policies
- Cookie Policy — Details on cookie usage and consent
- Affiliate Disclosure — How affiliate tracking works
- Terms and Conditions — Site usage terms
18+ | Play Responsibly | www.gambleaware.org